Most people select an advertising agency after their careful evaluation of the agency’s capabilities, and often tour the agency's offices while observing the level of organization and work flow. When meeting with NMAA we believe in confirming that NMAA shares your advertising goals and understands any/all constraints. NMAA is prepared to provide references from our clients to help our potential customers make a decision to work with us

Many businesses turn to advertising agencies for their expertise and specialized knowledge. Small businesses, in particular, may not have their own marketing department, and so may need the depth of expertise an agency can provide. Agencies will usually have access to researchers, media buyers, artists, film makers and other experts who can provide advertising know-how that small businesses cannot afford to hire for themselves. Some small advertising agencies may specialize in one particular area of expertise, such as online advertising, but here at NMAA we provide a variety of services to get your business noticed in today's ever changing marketplace. Here are some of the services we offer:

TV media planning and buying services:
• Audience segmentation
• Audience media usage analysis
• Programmatic buying
• Broadcast television
• Satellite television
• Cable television
• Addressable TV
• National, regional, local and hyper-local TV
• Direct-response television

Programmatic Services:
• Digital display (banner advertising)
• Digital high-impact
• Digital video
• Mobile
• iAd units (advertising inside the Apple app ecosystem)
• Social media integration
• IP targeting
• 360-degree household targeting
• Premium publisher placement and custom website list targeting
• Location-based digital
• Data overlays from more than 10,000 options
• Retargeting
• Ad viewability, quality and engagement analysis
• Ad and audience testing strategies
• Reporting, insights and optimization

Digital media planning and buying services:
• Digital display
• Online video
• Mobile advertising
• Tablet advertising
• In-app advertising
• Facebook advertising
• Twitter advertising
• Email advertising
• Behavioral, contextual and semantic targeting
• Audience profiling
• Website rankings and demographic analysis
• Audience targeting
• Geo-targeting
• Search engine marketing (Google, Yahoo, Bing)
• Search-based retargeting
• IP targeting
• Integration of traditional TV advertising and digital audience
• retargeting
• Ad serving
• Digital campaign reporting
• Campaign optimization management

Social media services:
• Content strategy.
This includes modeling communications themes and defining the formats, structure, components and cadence to get you noticed on social media. Competitor social-media audits. See where your competition is spreading messages or advertising on social media, and find the gaps where you can be heard best. Video production. From short form to high frequency to vertical Snapchat formats, our production team covers all social media video innovation. Content production. Our content studio manages everything from Facebook posts to Instagram images, all matching your brand standards and the proper tone for each social network.

• Content seeding.
Producing content for social media does no good if no one sees it. We stage content in ways that get your message noticed. Paid advertising. Using ads in social media requires nuanced targeting and measurement. We cover all the bases.

• Social media analytics.
From sentiment monitoring to trend identification, we use leading tools to listen to the voices, tone, and learnings on each social network.

Print planning and buying services:
• Demographic or B2B print usage analysis
• Database analysis of more than 125,000 print media outlets, circulation/traffic, audience
• composition, and formats
• Newspaper advertising
• Magazine advertising
• FSI
• Remnant print
• International, national, regional, and hyper-local print
• Direct response tracking
• Performance measurement and optimization